It’s time to talk about copy – copywriting that is. You have this amazing product or service and you want to share with the world. But you’re sitting at your laptop with that cursor blinking and you draw a blank.
What do you say? How can you describe what you are offering? How can you detail the value or why it is beneficial to your community? And more importantly, how can you entice someone to continue reading and then convert them to a paying client?
There is a lot that goes into using the write language and words to capture your audience, and today we have an expert sharing her advice with us!
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Today, I am beyond so thrilled to be joined by Ashlyn Carter Founder of Ashlyn Writes. She is obsessed with figuring out how to help creatives get words that convert and stand out in a saturated market. Having worked with over 80 clients and 5,000 students, she has pinpointed what helps lock in million-dollah launches as a launch copywriter and copywriter for creative entrepreneurs.
She has worked with creatives like Jenna Kutcher, Beth Kirby of Local Milk, Julie Solomon, Katelyn James, Hilary Rushford, Lara Casey/Cultivate What Matters and has been a contributing educator with Creative Live, ConvertKit, and HoneyBook, and has also been featured in Forbes, Southern Living, Style Me Pretty, to name a few.
So grab yourself a cup of organic tea, a notebook and pen and get ready to learn how to improve the copy on your website, newsletters and launches!
IN THIS EPISODE, YOU WILL LEARN:
- Her journey leading up to creating Ashlyn Writes
- The biggest challenges, learnings and rewards starting and growing her business
- What exactly a copywriter does and why it is so important to businesses
- How to find our voice – and ensure it shows our vulnerability and personality but still comes across professional
- Some mistakes she sees consistently with clients that we should be watchful of
- Her advice on what we should make sure our website always includes
- Tips for creating killer about and product/service pages that entice people to buy
- What should we be including in our newsletters
- What funnels are and can we create one that converts
- The services she has to offer her community
LINKS FROM THIS EPISODE:
Want to know more about Ashlyn Carter and Ashlyn Writes? Here is where you can connect with her:
Website | Instagram | Facebook | YouTube | Pinterest
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Want to hear what other topics I will cover on the podcast? Check out my introduction to LOVE Unplugged to learn more!
